From UX-driven studios to creative agencies and product companies, I’ve learned to design from different angles.

A journey that taught me to connect creativity with business impact, and design with intention.

From optimizing conversions to imagining AI-led features, I’ve worked for various brands in e-commerce, banking, entertainment, luxury and beyond, across digital and physical journeys.

SINCE 2025

CAFEYN — Snr. Product Designer

  • Design for key B2C & B2B user flows, improving retention and conversion.

  • Redesigned the onboarding experience end-to-end, optimizing conversion and personalization through data-driven insights.

  • Elevated visual craft and consistency through a scalable, cross-platform design system.

  • Defined & designed a new AI-powered “Daily Digest” and Alert features to boost engagement and retention.

FREELANCE — Snr. Product Designer / Snr. Experience Designer

  • Accor — Led B2B product design and supported Meeting & Events experience definition.

  • Algolia — Enhanced global UX, and coached teams through design pedagogy.

  • April International — Redefined B2B offers with new forms and an optimized sitemap.

  • Connaissance des Arts — Set the vision and redesigned the online art magazine.

  • RTL2 — Delivered mobile UX quick wins validated through user testing.

  • Uriage — Redesigned the e-commerce website for a smoother shopping experience.

  • Dior — Built the new vision of the Fashion & Beauty e-commerce plateform.

  • Diverto — Designed from scratch the UX & strategy for a new media streaming app.

  • Télé7 — Redefined the mobile app vision through user research and testing.

SINCE 2022

  • Disneyland Paris – Redesigned the in-park app with interactive map and global UX vision.

  • Le Louvre – Defined a new interactive and playful audio-guide app in partnership with Niantic.

  • Loewe – Redesigned Loewe.com e-commerce to align with brand vision and creativity.

  • Louis Vuitton – Shaped global UX vision & strategy for website and companion apps.

  • Chanel – Defined and designed a new app for Chanel Beauty from scratch.

  • Kérastase – Built a digital hair diagnosis tool app.

  • MK2 – Redesigned three cultural platforms: streaming, news, and cinema ticketing.

  • Sephora – Led and facilitated a 3-day Design Sprint on the “In-store App” theme.

  • Biotherm – Defined a new sustainable unboxing experience vision.

  • Biotherm – Created a Sustainability Landing Page to showcase brand programs.

  • L’Oréal Paris – Built a digital skin diagnosis tool.

  • Colgate – Explored connected app opportunities through R&D and concept fiction.

  • YSL – Created a sensorial digital fragrance finder.

  • JCDecaux – Led 3 days Design Sprint & Designed an online B2B advertising platform.

  • Amalaa – Built a B2B career landing page to recrruit new partners.

  • Visa x BNP – Led and animated a 3-day Design Sprint on a “Travel App” concept.

AKQA — Snr. Experience Designer

  • UGC – Redesigned cinema ticketing terminals for smoother user flows.

  • La Redoute – Provided global UX support and optimization over a 2-year collaboration.

  • Leroy Merlin – Delivered long-term UX support and optimization (2 years).

  • Auchan – Led a Design Sprint and user testing for the e-commerce app.

  • Rossignol – Redesigned the brand’s e-commerce website.

  • Val d’Isère – Conducted ethnographic research on in-station ticket purchasing.

  • Direct Énergie – Redesigned the B2C & B2B digital platform.

  • Logic-Immo – Supported global UX improvements.

NAPOLEON — UX Designer & Researcher

2018 - 2022

  • BNP Paribas – Define the full B2C experience mobile and iPad app “Mes Comptes”,

  • Crédit Cooperatif – Optimized B2C account management & key features.

  • M&Ms – Created an interactive and playful customization platform for My M&Ms.

DAGOBERT — UX Designer

2012 - 2018

2018 - 2022

My work blends research, strategy, and design to craft meaningful, intuitive experiences from discovery to design

UX Research

— Market & Target Analysis
— Interviews, Survey
— User Testing
— Ecosystem mapping,
— Experience & Value Flow
— Persona, Macro Persona
— Benchmark,
— UX Audit
— Workshop Animation, Facilitator

UX Design

— Interface Definition,
— UX Guidelines,
— Editorial Guidelines,
— Site and App map,
— Zonings & Wireframes
— User & Wire Flows,
— Sprint animation
— User Testing

UX Strategy

— User & Product Insights
— Opportunities listing
— Goals & KPIs definition
— Value proposition, Concept
— UX Principles
— Features scoring
— Features definition
— Blueprint
— Roadmap Project

Product Design / UI

— Figma Design
— Visual design
— Micro Animation
— Design System & Tokens update
— Prototype
— Micro Animation
— Specifications

Also, about me
Born in 1989, Work mainly in Paris. France in remote, French (native), English